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Ahrefs

Ahrefs

Overview

What is Ahrefs?

Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as…

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Recent Reviews

TrustRadius Insights

Ahrefs is a comprehensive SEO tool that has been highly regarded by users for its ability to provide valuable insights and solve various …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features
  • Keyword analysis (65)
    9.3
    93%
  • Backlink management (66)
    8.9
    89%
  • SERP ranking tracking (64)
    8.7
    87%
  • Competitive analysis (66)
    8.6
    86%

Reviewer Pros & Cons

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Pricing

View all pricing

Lite

$99.00

Cloud
per month

Standard

$179.00

Cloud
per month

Advanced

$399.00

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://ahrefs.com/plans-pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Demo Khóa Học Thành Thạo Ahrefs Trong 5 Giờ

YouTube

Demo Google Search Console, Goole Analytics, Ahrefs

YouTube

Ranktracker Reviews: Appsumo Lifetime Deal & Demo Tutorial | is it best Ahrefs Alternative?

YouTube

Keysearch Review Demo Bonus - A Much Cheaper Alternative to Ahrefs and Semrush

YouTube

How to Use Site Explorer in Ahrefs | Demo Video

YouTube

Demo chỉ số gg analytics, gg scs, ahrefs

YouTube
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Features

SEO

Core features related to search engine optimization

8.5
Avg 7.8

SEO Channels

Features related to optimizing your website for specific channels

8.6
Avg 7.6

SEO Platform & Account Management

Features related to scalability and integration of the SEO platform

8.6
Avg 8.4
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Product Details

What is Ahrefs?

Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals.

Ahrefs all-in-one SEO toolset can help users with:
  • Competitor research: unveil competitor's organic keywords, backlink strategies and PPC keywords
  • Link Building: find the strongest backlink opportunities in a niche
  • Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank
  • Website Audit: find what SEO issues a website has and learn how to fix them
    Content Research: discover the most popular content on any topic and find the best ideas for content
  • Rank Tracking: track search rankings along with competitors'
  • Mentions Monitoring: get email alerts every time a brand is mentioned online.
The vendor states the Ahrefs database has 8 billion keywords and 421 billion indexed pages, and that this enables Ahrefs is able to provide maximum data and accuracy to its users.

Ahrefs Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Channels Features

  • Supported: Local SEO
  • Supported: Social SEO
  • Supported: Mobile SEO
  • Supported: Global SEO

SEO Platform & Account Management Features

  • Supported: Multi-domain support

Ahrefs Screenshots

Screenshot of Analyze backlinks and keywords of any website to find opportunities for your organic traffic growthScreenshot of Check your website for 100+ pre-defined SEO issuesScreenshot of Get relevant keyword ideas supported by accurate SEO metricsScreenshot of Find the most shared and linked-to content on any topicScreenshot of Track your and your competitors' search rankings

Ahrefs Video

Ahrefs Demo

Ahrefs Competitors

Ahrefs Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish, Spanish, French, Italian, Portuguese, Russian, Chinese, Japanese, Dutch, German, Turkish, Swedish, Polish

Frequently Asked Questions

Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”

Semrush, Moz Pro, and BrightEdge are common alternatives for Ahrefs.

Reviewers rate Global SEO highest, with a score of 9.4.

The most common users of Ahrefs are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(373)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Ahrefs is a comprehensive SEO tool that has been highly regarded by users for its ability to provide valuable insights and solve various business problems. Users have found Ahrefs to be an essential tool for workflow speed and project management, as it allows them to complete 90% of their SEO research within the platform. With features like the site explorer and keyword tool, users are able to gain a comprehensive view of a website's link profile, analyze overall performance, track keyword rankings, and identify backlink opportunities. Ahrefs also helps users conduct competitor research, track website performance, monitor backlinks, and develop off-page SEO strategies. The platform is highly recommended for digital marketers and SEO professionals due to its continuous addition of new tools and its ability to provide detailed data for designing effective SEO and marketing campaigns. The user-friendly interface and responsive support team further enhance the user experience with Ahrefs. Overall, Ahrefs is considered a go-to tool for conducting in-depth website audits, tracking progress over time, and staying ahead in the competitive world of SEO.

Comprehensive Platform: Users have consistently praised Ahrefs for being a comprehensive platform with all the main features needed for SEO. They appreciate having access to competitor research, keyword research, website audit, content research, and rank tracking all in one place. Valuable Backlink Data: Many users consider Ahrefs to have the best backlink data in the industry compared to other tools. They find the large and up-to-date backlink database extremely valuable for tracking new backlinks, broken backlinks, and anchor text of links over time. Useful Keyword Data: A significant number of users find Ahrefs' keyword data to be extremely valuable. While some rank it as the second best in this category, they still consider the data provided comparable to top-ranked players.

Complex and Difficult User Interface: Several users have expressed frustration with the complex and difficult-to-navigate user interface of Ahrefs, particularly for new users. They suggest that guided flows would be helpful in assisting new users to find the necessary features easily.

Weak Keyword Research Abilities: Some users feel that the keyword research abilities of Ahrefs are weaker compared to its competitors. This limitation may hinder their ability to perform comprehensive keyword analysis and affect their overall SEO strategy.

Expensive Price Point: The price of Ahrefs is considered to be expensive by some users, which may be prohibitive for those on a tight budget or smaller businesses.

Users have made several recommendations based on their experience with Ahrefs. The most common recommendations are as follows: Use Ahrefs for comprehensive SEO, including link gathering, analyzing website backlink profiling, and keyword research. It is also beneficial for backlink building, on-page SEO, and competitor analysis. Setting up profiles completely is crucial to take advantage of all the features and benefits. Users highly recommend watching tutorials on Ahrefs' YouTube channel to learn how to effectively use the tool. Trying out the trial plan is advised to assess if it meets individual requirements before subscribing. Overall, users find Ahrefs to be a valuable tool for various aspects of SEO and suggest using it alongside other tools for a well-rounded strategy. However, it may not be as suitable for beginners in the field.

Attribute Ratings

Reviews

(1-8 of 8)
Companies can't remove reviews or game the system. Here's why
Imtiaz khan | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
The best feature that I use about Ahrefs is the keyword tool. One feature that Ahref is better than the other products is the backlink report. Ahrefs gives me a more detailed information on the backlink link than any other tools I have used. I am usually satisfied with the results that Ahrefs shares with me concerning my website. However, I find Ahrefs pricing a bit toward the higher side. May be the team can decrease the prices or add some discounts etc.,
  • Backlink Report
  • SEO Audits
  • Keyword Research
  • Topic research
  • competition analysis
  • A better view at rankings. Sometimes the rankings are not correct.
  • Price point is a bit too high.
  • The SEO audit should be available in the free version
Ahrefs is best suited when we need to do a backlink analysis and also when we need to do a complete technical SEO audit. My team mostly uses the tool for backlink purpose and audits, we also use the same for tasks such as Keyword research, topic research, understanding the difficulty of the keywords. We do also use the tool for a competitive research.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Ahrefs is probably the best tool out there for tracking backlinks. We use Ahrefs to track which sites link to us, what content they're linking to, and our overall link counts. Our marketing team uses it to measure content ROI and general impact of our content marketing strategies. We also use it for competitor research.
  • Linkbuilding campaigns
  • General SEO resultts
  • Content marketing results
  • Competitor research
  • Price. Their free version gives you some info, but you need a paid account to get the most out of the platform, and it's more expensive than most content marketing tools.
Ahrefs is a great tool for anyone who has significant investments in content marketing and / or SEO campaigns. It also is a great tool for anyone wanting to see which content of your competitor is performing well. But if you're just dabbling with content marketing, you probably don't need it.
September 16, 2021

Useful tool to improve SEO

Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use Ahrefs to monitor how our website is doing in terms of traffic, keywords, content, and other SEO statistics. Ahrefs allows us to get better insights about our website and how our business can improve based on those stats. It is used by our marketing team mostly.
  • Keyword search: know your strengths and weakness of keywords
  • Content explore: you can see what great content is out there
  • Compare your site with your competitors
  • It's been great, sometimes you have to watch the tutorial to learn how to use the tools though as it gets a little complicated.
  • Nothing else I can think of
It's great for companies who are looking to improve their SEO performance. It is very helpful if you watch their tutorials or use other online resources to learn more tricks on how to utilize their tools. It's a good tool for any sized businesses.
Bella Castilla | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Overall, it has been proved as the best solution to have in the niche of SEO tool creation. A perfect platform to search, optimize and manage different results easily. Quick support with all the features related to the increment of business with a new set of techniques is amazing. I would definitely recommend this to other businesses to have this in their ecosystem to better analyze their websites and check the flaws in the strategy.
  • I have been using this platform in my organization to develop several SEO tools to help to grow our website much.
  • It has all the main features which include competitor research, keyword research, website audit, content research, and rank tracking.
  • I have been using all these functions in the organization for several purposes. It provides complete information and complete performance details of the SEO.
  • It provides us the detailed keyword research with volume, CPC, and other information.
  • The main drawback of Ahrefs that is not easy to use at first.
  • There is a huge steep learning curve which makes it difficult to understand at first.
  • Secondly, it is lacking in content optimization solutions, they need to build a strong optimization tool to speed up the work while content optimization is done by automated tools.
It gives the best report to us which helps us to find the opportunity to build backlinks. Another main feature that makes Ahrefs a safe and sound approach to SEO is that it provides information about duplicate content, URLs, redirects along with other errors that can be dangerous to the website.
Score 9 out of 10
Vetted Review
Verified User
We use Ahrefs as a key part of our SEO strategy. It is essential in guiding our link-building strategies and as we have begun to master the software we have used more and more of its features including keyword research and competitor analysis.
  • Keyword Research
  • Link building
  • Competitive analysis
  • It is very capable and thus more complicated than its competitors
  • It is expensive and there is no free trial
When you can afford it Ahrefs is the most capable of all its competitors. However, it requires someone who really understands SEO and is willing to put in the time to learn the tool and make use of everything. If anyone is new to the SEO world I would recommend choosing a different software.
Alex Chaidaroglou | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Ahrefs is being used in order to improve our SEO. In fact, everything we do regarding our SEO goes through Ahrefs. It is being used by the marketing department and it helps us target keywords, find backlink opportunities, audit our website, and more. On top of that, Ahrefs' free course on SEO and their tutorials have helped us tremendously in getting the most out of our SEO efforts.
  • Content research
  • Website audit
  • Backlinks
  • Competitor analysis
  • Higher limits on the $99 plan
  • More ranked keywords on each plan
  • An entry-level plan at a lower price than $99
For SEO purposes, Ahrefs is simply the best out there. It has the best backlink data and its data analysis is superb. If you want to find SEO opportunities, Ahrefs makes it very easy to find them.

I'd like to see an improvement in the keyword generator to show more suggested keywords and long phrases. Also, if someone wants to get PPC data, I think there are others tools more suited for this.
Maddy Osman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
I use Ahrefs Site Explorer to do research around link building, guest posting, and even just to see how my own website is doing in the world of SEO. Site Explorer shares stats regarding a website's domain rating, which can be useful for determining how to proceed with various SEO tasks. This benchmark metric also helps to inform how effectively you can rank for a given keyword you're trying to optimize for. It also provides valuable data regarding how many backlinks a website has and where they're coming from — which can be useful from a competitor research standpoint.
  • Competitor research around backlinks.
  • Finding high-authority websites for placing guest posts and backlinks.
  • Explain why data is missing when not available.
  • Help users understand when backlinks should be considered as spam.
I primarily use Ahrefs Site Explorer for determining whether or not a website is worth going after for guest posts, expert roundup participation, and other backlink placement activities. It's a great tool for seeing a bunch of related data in one dashboard. It works with other Ahrefs tools for an all-in-one solution for SEO. It's hard to think of a related situation where Site Explorer wouldn't be useful — I think it's important to go in understanding what it's best used for (backlink building).
Andrew Clark | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
When we decided to focus our efforts around SEO, we explored several options for our SEO toolkit. Ahrefs continually came up as the best solution in a crowded market. We use it to track our SEO progress, plan content and keyword targeting, and to monitor backlinks to our site. It's our bag of tricks for making sure we're making good progress with our SEO efforts.
  • Great web-crawling and site-crawling features.
  • Link building seems to be their specialty, and tracking and monitoring backlinks is excellent with Ahrefs.
  • It's an all-in-one solution, with plenty of tools for SEO work, eliminating the need for additional tools.
  • Complexity. Ahrefs is great & powerful, but not always the easiest to understand. You have to know what you're doing to get real value.
  • There's variable tool quality. As with any all-in-one solution, the quality of each individual tool varies. I'd highly recommend the trial to figure out if Ahrefs will fit your specific needs.
  • Price. It's just a little on the high side, as the "Lite" plan is fairly limited, and the next plan up is almost double the cost. There are certainly more affordable options out there, but you often get what you pay for with these things.
Ahrefs is well-suited for anyone looking for a powerful all-in-one solution for their SEO needs, particularly if you come to them with some existing knowledge or expertise. They have great content to help teach users how to use their product, but it isn't as simple or easy to use as some other SEO tools.
Ahrefs wouldn't be great for the overly conscious, or for people who are just getting started with SEO. There are other well-known players in the space that could better fill that role.
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